Camelot is a social based productivity platform that enables you to develop life changing habits with the power of community. Compete, collaborate, and form friendships with habit builders around the world.
Role: Illustrator / Designer
Overview:
As the illustrator for Camelot, my responsibilities included creating app illustrations, designing a new logo, and contributing to various visual elements.
Challenges:
1. Visual Representation: Crafting illustrations that visually communicate the essence of habit-building.
2. Logo Redesign: Ensuring the new logo reflects Camelot’s values and resonates with users while maintaining a fresh and modern look.
1. Visual Representation: Crafting illustrations that visually communicate the essence of habit-building.
2. Logo Redesign: Ensuring the new logo reflects Camelot’s values and resonates with users while maintaining a fresh and modern look.
Implementation:
1. Conceptual Illustrations: Developed illustrations that convey the transformative nature of habit-building within a social context, emphasizing the sense of community and shared goals.
2. Logo Design: Adopted a design approach that balances Camelot’s mission with modern aesthetics, creating a logo that is recognizable, versatile, and aligned with the platform’s values.
2. Logo Design: Adopted a design approach that balances Camelot’s mission with modern aesthetics, creating a logo that is recognizable, versatile, and aligned with the platform’s values.